I built a free tool called the Lead Leak Scanner. It audits any local business across 7 dimensions — Google reviews, booking flow, site speed, phone coverage, social capture, form/chat presence, and follow-up readiness — and scores them 0 to 100.
Then I tested it on 5 real businesses in the Phoenix metro area. The results were bad.
Combined estimated revenue at risk across all 5: $1,381,050 per year. From fixable problems.
No online booking button on the homepage. Every one of these businesses requires visitors to call or hunt for how to book. 62% of business calls go to voicemail. If you can't book online, you're invisible after business hours — and you're losing the 70% of visitors who are on mobile and want to tap once to schedule.
The second most common issue: no after-hours lead capture. Not a single business had a missed-call text-back, a chat widget that works after 5pm, or any way to capture a lead outside business hours. That's 12-16 hours per day where potential customers visit, can't act, and leave forever.
The Lead Leak Scanner evaluates 7 dimensions of your online presence:
Review Trust (20 pts) — Google rating, review count, recency, and whether you respond.
Booking Flow (20 pts) — Online booking button, click-to-call, platform detection.
Site Speed (15 pts) — Mobile PageSpeed score. Slow sites lose 53% of visitors.
Phone Coverage (15 pts) — Click-to-call, visibility, after-hours coverage.
Social Capture (10 pts) — Instagram bio link, booking prompts.
Form & Chat (10 pts) — Contact forms, chat widgets, AI assistants.
Follow-Up Readiness (10 pts) — Missed-call text-back, no-show follow-up, CRM.
Find out your Lead Leak Score in under 60 seconds. No signup required.
Run My Free Scan →